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A Shared Mission to Support the Workforce Behind the System What the Program Offers Why This Matters: Barriers to Care for Clinicians A Model That Puts People First
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written by
Katherine Torres
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At Vitable Health, we believe the people caring for our communities shouldn’t struggle to care for themselves. That’s why we’ve partnered with DirectShifts, a leading clinician staffing platform, to make it easier for healthcare professionals to access everyday primary care and personalized insurance guidance with no red tape and no unexpected costs.
A Shared Mission to Support the Workforce Behind the System
DirectShifts connects over 100,000 clinicians—including nurse practitioners, physicians, CRNAs, nurses, behavioral health specialists, and medical assistants—to job opportunities across the country. Vitable Health provides flexible, affordable access to primary care for the caregivers and hourly workers who are too often underserved by traditional health insurance.
Together, we’re closing a critical gap: ensuring that clinicians on the front lines of healthcare have the coverage and care they need to stay healthy and supported.
“Healthcare professionals deserve care that’s accessible, flexible, and built around their lives,” said Joseph Kitonga, CEO of Vitable Health. “These professionals dedicate their careers to caring for others, yet too often they face hurdles in accessing care for themselves. By partnering with DirectShifts, we’re ensuring these clinicians can easily get the care and coverage they deserve, on their own terms.”
What the Program Offers
Clinicians using DirectShifts can now sign up for Vitable Primary Care for a simple, flat monthly fee. With no copays, no deductibles, and no surprise bills, Vitable Health’s model is built to support real access, not bureaucracy. Every membership includes:
- Unlimited virtual visits with primary care providers
- $0 routine labs and 1,000+ prescription medications at no out-of-pocket cost
- Preventive and chronic care services, including wellness visits and health coaching
- Access to licensed benefits advisors who can help clinicians shop for individual insurance plans on their state’s marketplace and assist with enrollment
This partnership gives clinicians a streamlined, affordable way to stay on top of their health.
Why This Matters: Barriers to Care for Clinicians
Even though they spend their careers delivering care, many clinicians face real challenges when it comes to getting care for themselves. Studies show healthcare workers have significantly higher rates of chronic conditions than the general population. Time constraints, burnout, and the complexity of navigating benefits all play a role.
A study published by Occupational Medicine found that 53% of physicians reported trouble getting time or access to personal healthcare, and another study in the Annals of Translational Medicine found that nearly half of nurses engaged in self-treatment for their illnesses—and even self-prescribing medications—instead of consulting a physician for their ailments.
These are not isolated cases—they reflect a system that asks too much of its providers while giving too little back.
“Clinicians spend their lives caring for others, yet far too many struggle to access basic care for themselves,” said Sai Kumar Thumuluru, CEO of DirectShifts. “National data shows that more than one in three healthcare workers delay or skip medical visits because of cost, time pressure, or burnout. With over 100,000 clinicians using DirectShifts across the country, we see this challenge every day. Our partnership with Vitable Health gives clinicians convenient and affordable access to the care they need to stay healthy, supported, and able to keep delivering exceptional care to their patients. When clinicians thrive, the entire healthcare system gets stronger.”
A Model That Puts People First
This partnership reflects the shared values of Vitable Health and DirectShifts: that healthcare access should be equitable, simple, and built around the real needs of real people. Together, we’re helping clinicians take care of themselves with the same commitment they show their patients every day.
To learn more about how Vitable Primary Care supports working professionals with accessible, affordable everyday care, connect with our team.
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